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Download The No-Nonsense Guide to Native Ads Posted by Vishal Kumar, Senior Product Manager, AdMobOriginally posted to the Inside AdMob blogRecently we launched a new eBook called “The No-Nonsense Guide to Native Ads”, the latest in our No-Nonsense series. This guide is designed to provide a comprehensive overview of native ads and share practical tips and best practices for implementing native ads in your app.Over the last several years, app users have raised their expectations for a high quality app UX. To meet these expectations, ad formats have evolved accordingly. The most fitting new format that meets these higher expectations is native ads – ads that match the look and feel of the surrounding app content. And as spending on native ads is expected to grow to $21 billion in 2018, this presents a huge opportunity for publishers to enhance their user experience and tap into new revenues.In the eBook, you’ll learn:Hyper-local ads targeting made easy and automated with RadiumDesigning for Mobile Micro-Moments)))” config=”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”]